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🍸 Moe’s Tavern: From Foundation to Focus (2025–2026)
2025 was the year Moe’s Tavern moved from experimentation into intention. What began as a creative platform centred on cocktails evolved into a brand with structure, direction, and a growing industry presence. Throughout the year, Moe’s Tavern worked with multiple drinks brands across content-led collaborations, product-focused activations, and creative exploration, using each opportunity to refine both technique and storytelling. Alongside brand work, consistent BAU content
Jan 62 min read


12 Days of Drinkmas 🍫 Day 12: Drunken Hot Chocolate
French-style hot chocolate, often referred to as chocolat chaud à l’ancienne , is defined by restraint and richness rather than sweetness. Traditionally made with high-quality dark chocolate and milk — sometimes with a touch of cream, it’s thick, intense, and unapologetically grown. Unlike powdered or overly sweet versions, French hot chocolate is designed to be sipped slowly, coating the palate and lingering long after each mouthful. It’s less about comfort through sugar and
Jan 61 min read


12 Days of Drinkmas 🥚 Day 11: Thousand Sunny Eggnog
Eggnog has roots in European posset-style drinks before becoming a cornerstone of American Christmas culture. Rich, dairy-heavy, and spiced, it’s traditionally a symbol of celebration, excess, and hospitality. A drink reserved for the end of the year when indulgence is expected. Named after the Thousand Sunny from One Piece , this eggnog reflects that same adventurous spirit. Dual rums bring power, cream and milk add body, and vanilla ties everything together. The double sha
Jan 61 min read


12 Days of Drinkmas 🍺 Day 10: Guinness Punch
Guinness Punch is a communal drink rooted in West African and Caribbean party culture. Often homemade and shared in large quantities, it blends stout with dairy and spice to create something indulgent, filling, and celebratory. It’s less about precision and more about generosity. A drink meant to be poured freely and enjoyed together. This version tightens the structure while respecting that richness. Evaporated and condensed milk bring body, vanilla softens bitterness, and d
Jan 61 min read
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